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Aon Broker William Coleman Recognized as a 2025 M&A Power Broker

Topics: M&A

William Coleman, SVP, M&A Transactions, Aon

William Coleman
SVP, M&A and Transactions
Aon, Pittsburgh, Penn.

Aon’s William Coleman stays up to date on current M&A trends by reading publications such as the Wall Street Journal and the Economist and comparing notes with his colleagues on Aon’s Transactions Solution Group.

Regardless of the size or nature of his client, Coleman stands ready to educate them on the nuances of mergers and acquisitions and the insurance coverages that are available to cover them.

For a corporate client that is an active acquirer, Coleman acted as an advisor who was able to educate the acquiring team on what they should expect in the Reps and Warranties insurance underwriting process. The result was the client being able to bind a clean policy concurrent with signing and an extremely efficient underwriting process.

For another client that was placing its first North American Reps and Warranties policy, Coleman, himself a former M&A attorney, acted to explain the difference between a North American Reps and Warranties policy and a European Warranty and Indemnity policy. Coleman then held phone conversations with the client’s general counsel, outside counsel and business development team to prep them on the underwriting process.

Adding pressure to the situation was that the deal was closing on an expedited timeline that involved two closings. After getting terms from nine carriers, Coleman then advised his client on which market was the best fit. The result was a successful binding of coverage with no material exclusions.

“…as a former M&A attorney, I am very cognizant of the importance of being available on short notice and the ability to be flexible with timing. M&A timelines change and can accelerate very quickly so it is very important to be able to execute when needed,” Coleman wrote in his Power Broker® application.

All 2025 Power Broker Winners

2025 M&A Power Broker Winners


What is a Power Broker?

A Risk & Insurance Power Broker® is an individual who stands out among their peers for the exceptional client work they have delivered over the past year. While brokers play many key roles in the insurance industry and risk profession, a Power Broker® award recognizes problem solving, customer service and industry knowledge.

Our goal is to broadly recognize and promote outstanding risk management and customer service among the brokerage community.

Who selects the winners?

Power Brokers are selected by risk managers based on the strength of the testimonials they provide to a team of 15 Risk & Insurance editors and writers.

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