North American Security Threats Evolve Amid Changing Risk Landscape

North American security threats are evolving rapidly in 2025, with notable shifts in mass shooting incidents, political violence, and terrorism patterns, while corporate leaders face heightened risks following the assassination of UnitedHealthcare’s CEO, according to a WTW report on global crisis management.
Globally, the most regular incident type was threats, comprising 26% of the total number of incidents in 2024 managed by Alert:24, which is WTW’s security and crisis management advisory practice. As with 2023, threats were reported by clients from all regions of the world. U.S. clients continued to witness the greatest number of threats, with the U.K., Mexico, and South Africa also seeing a notable number of this peril, according to the report.
Worldwide kidnapping incidents responded to by the team grew to approximately 21% last year from from 16% in 2023, WTW reported. This was driven by a surge of express kidnappings, which predominantly occurred in Latin America, with notifications to WTW’s Crisis Support Team from Brazil, Colombia, and Mexico. Cases of the kidnap peril in 2024 were also notified from the UAE in the Middle East.
Medical emergencies were the third most common incident type globally, accounting for 14% of 2024 incident alerts to Alert:24.
North American Review
The U.S. witnessed a significant decrease in mass shootings in 2024, with the number of incidents falling by 27% compared with the previous year, according to the report. According to data from the Gun Violence Archive, there were 503 mass shootings in 2024, down from 689 in 2023. Similarly, mass murders, as defined by the FBI, saw a 25% reduction, dropping to 30 incidents in 2024 from 40 incidents in 2023.
Despite this encouraging trend, the numbers remain alarmingly high when compared to pre-COVID averages. Between 2015 and 2019, the U.S. averaged 362.2 mass shootings annually, indicating that current levels are still substantially elevated, WTW reported.
“Higher rates of mass shootings and mass murder may be partially attributed to the lasting effects of the pandemic era, which led to significant social upheaval and disruptions to daily life – including in work, school, and relationships. It could also be attributed to the growing levels of polarization influencing individuals receptive to extreme ideals to commit violence,” the WTW report stated.
In response to the ongoing threat of violence, several states have implemented new legislation aimed at enhancing workplace safety. California’s Senate Bill 553, which went into effect in July 2024, requires nearly all private employers in the state to implement plans to prevent specific types of workplace violence.
New York followed suit with the Retail Worker Safety Act, mandating violence prevention plans for most retail stores and requiring larger retailers to install panic buttons. The health care sector has also seen targeted legislation, with states like California, Ohio, and North Carolina passing laws to improve violence prevention in hospitals.
Political Violence Evolution
The 2024 U.S. presidential election campaign was marred by two failed assassination attempts on then-candidate Donald Trump, including a shooting at a rally in Butler, Pennsylvania, that injured Trump and killed a supporter. Despite these incidents, the election itself passed without significant outbreaks of violence or unrest, largely due to the decisive outcome, the report stated.
However, the assassination of UnitedHealthcare CEO Brian Thompson in December 2024 has raised new concerns about political violence targeting corporate leaders. This incident has highlighted potential threats to executives in politically salient industries, prompting a reevaluation of security protocols for business leaders across various sectors, according to WTW.
The threat of lone-wolf terrorism continues to pose a significant challenge to security forces across North America, the report stated. On New Year’s Day 2025, an Islamic State (IS) sympathizer carried out a devastating vehicle ramming attack in New Orleans, killing 14 people and injuring dozens more. The attacker, identified as Shamsud Din Jabbar, a Texas resident and former U.S. Army soldier, had reportedly been radicalized within the past year following a series of personal setbacks.
This attack, while shocking, is not an isolated incident, according to the WTW report. Federal authorities have disrupted multiple terror plots by individuals inspired by or loosely affiliated with IS. In October 2024, a man in Oklahoma City was indicted for planning an attack on Election Day on behalf of the Islamic State Khorasan Province (IS-KP). That same month, authorities in Arizona arrested a juvenile for plotting to bomb an LGBTQ pride parade in Phoenix in support of IS.
The persistent threat of lone-wolf terrorism highlights the ongoing challenge of online radicalization. Security experts note that there are multiple pathways towards extremism, especially in the digital realm.
The trend towards conspiracist movements online has further blurred ideological lines, with certain conspiratorial beliefs being held by both left-wing and right-wing extremists, according to the report. This convergence of ideologies presents a complex challenge for law enforcement and intelligence agencies working to identify and prevent potential threats.
Future Risk Landscape
As Donald Trump returns to the White House, the political landscape in the U.S. is poised for significant shifts, WTW stated. The incoming administration has promised sweeping reforms across various sectors, including trade, immigration, national security, taxes, and health care. While legislative limitations may temper some of these changes, the executive branch wields considerable unilateral power, particularly in areas such as tariffs and immigration, the report noted.
The implementation of controversial policies could reignite civil unrest across the nation. Although post-election protests were subdued, the potentially disruptive nature of new tariffs and White House policies may spark renewed demonstrations, WTW cautioned. In 2024, the U.S. witnessed over 10,000 incidents of civil unrest, primarily focused on workers’ rights and the Israel-Gaza conflict. The coming year may see a resurgence of such activities, potentially escalating to political violence by aggrieved or radicalized individuals, according to the report.
In the corporate security realm, the assassination of UnitedHealthcare CEO Brian Thompson in December 2024 has dramatically altered the risk landscape. This tragic event has spotlighted the vulnerabilities faced by executives, particularly those in industries embroiled in contentious political and social issues. Companies in sectors such as fossil fuels, natural resources, defense, health care, and insurance may find their leadership at increased risk, the WTW report stated.
The incident has prompted a widespread reassessment of corporate security protocols. Many organizations now recognize the need for a more comprehensive and proactive approach to executive risk management.
WTW advises that companies must develop more robust and adaptable security measures. This includes enhancing executive protection strategies and implementing comprehensive risk management approaches. These measures should account for both physical and reputational threats, as well as the potential for politically motivated violence.
View the full report here. &