McGriff’s Todd Burack Discusses the Keys to Success, Today’s Biggest Challenges and More

Whether it's the project finance side or insurance broking itself, crafting solutions that strike a balance for all stakeholders brings broker Todd Burack joy in his job every day.
By: | November 13, 2024

Come see the Stars! As part of our ongoing coverage of the best brokers in the commercial insurance space, Risk & Insurance®, with the sponsorship of Philadelphia Insurance, is expanding its coverage of the Rising Stars, those brokers who represent the next wave of insurance brokering talent.

Look for these expanded profiles on the Risk & Insurance website and in your social media feeds throughout the year.

For this edition, we spoke with Todd Burack, ARM, CRIS, Vice President, McGriff Insurance, and a 2024 Renewable Energy Power Broker winner.

Risk & Insurance: What are some of the keys to your success as a commercial insurance broker?

Todd Burack: I try not to overcomplicate our industry as it’s simply insurance after all!

I’ve always gravitated towards understanding the technical side of the business, be it the risk transfer mechanisms themselves or the assets/technologies that we’re working to protect. I’m a firm believer that being a subject matter expert first and a deal-maker second is the correct approach. When was the last time you read a property policy or a white paper on the assets being constructed/operated?

Although easy to acknowledge but at times difficult to put into practice, it’s important to remember that this business excels when all parties in the deal are pleased with the result. Financiers, manufacturers, contractors, insureds, insurers, etc. – there are always quite a few folks in any particular broking effort or contractual negotiation, and keeping everyone’s interests front-of-mind in lieu of just my own typically keeps things on the right path.

Above all else, I take a great deal of pride in the ability to execute – I don’t think that most insureds/insurers care much for titles or roles, but place a tremendous amount of value on the ability to understand their business and craft solutions accordingly.

R&I: In the economic sectors you work in, what are some of the biggest challenges insureds face?

TB: Across any industry conference, publication, market update, and internal and external strategy meetings, natural catastrophe perils and their impact to limits/deductibles continue to dominate discussions in the power-gen (and specifically renewable power-gen) space.

Although modeling capabilities, industry knowledge across all parts of the value chain, and technological resiliencies continue to improve, large losses still keep folks prudent in how they are building, operating, and insuring generating assets.

R&I: If you could name one thing the commercial insurance industry could improve on, what would it be?

TB: I’ll narrow the lens from the commercial insurance industry to the renewable power-gen property marketplace.

Although in recent years we’ve grown by leaps and bounds, information sharing in the context of strengthening assets physical resiliencies still has room to grow as the industry continues maturing against the natural catastrophe perils referenced above. Particularly on the insurer side, there has been tangible growth in taking a collaborative approach to losses in an effort to move an industry forward, and I’m working to develop that same mindset across the broker/insured side.

R&I: Where do you find the most joy in your work?

TB: Unequivocally, the art of the deal still keeps a fire lit within me!

Bringing all parties to the table and pushing projects across the finish line will always be satisfying, and that satisfaction only continues to grow as the complexity of property placements increases across an ever-evolving risk landscape.

Whether it is the project finance side or insurance broking itself, crafting solutions that strike a balance for all stakeholders continues to capture my focus. &

The R&I Editorial Team can be reached at [email protected].

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