Insurance Broker M&A Activity Hits Post-Pandemic Low in Q1 2025

Top three buyers account for 25% of deals in Q1, while overall transaction volume drops 15%, Optis Partners reports.
By: | May 1, 2025
Topics: Brokerage | M&A | News
M&A deals down

Insurance broker merger and acquisition activity dropped to its lowest level in the first quarter of 2025 since the pandemic, with 141 transactions marking a 15% year-over-year decline and the ninth consecutive quarter below the long-term trend line, according to a report by Optis Partners.

The insurance distribution M&A landscape is experiencing significant consolidation among a smaller number of highly active buyers, according to the consulting firm. Just three firms—BroadStreet Partners, Hub International, and Inszone Insurance Services—accounted for 25% of all deals over the past four quarters, up from 23% in the previous period, Optis Partners found.

On a trailing four-quarter basis, BroadStreet Partners led with 81 reported deals (compared to its average over the previous five years of 58), followed by Hub with 61 deals (vs. five-year average of 65) and Inszone with 44 (vs. five-year average of 32).

The buyer landscape shows extreme concentration across 156 distinct buyers over the past eight quarters, according to Optis Partners. Of these, 54% completed just one deal, 10% did two deals, and 5% did three transactions. This means a mere 32% of buyers (50 companies) were responsible for the majority of acquisition activity, completing four or more deals to qualify as “Active Buyers.”

Private equity-backed firms drove 73% of all announced transactions in Q1 2025, slightly higher than the 72% of PE deals reported in Q1 2024.

BroadStreet Partners continued to lead all buyers in Q1 with 18 deals, followed by World Insurance Associates with 10 deals, and Hub International with nine deals.

Economic Uncertainty Creates Mixed Market Dynamics

The overall slowdown in deal activity presents both challenges and opportunities for market participants. Total transactions in Q1 were 15% down from 166 deals in Q1 2024, and were down 25% from the 188 deals in Q1 2023.

This deceleration is affecting buyer categories differently. Privately-owned buyers announced significantly fewer deals—25 in Q1 2025 versus 39 in Q1 2024—while publicly traded brokers reported 13 transactions compared to 15 in the same period last year. Several historically active acquirers, including Inszone Insurance Services, BroadStreet Partners, One Digital, ALKEME, and Arthur J. Gallagher, reduced its pace in the first quarter.

However, the changing landscape created opportunities for some firms to significantly increase activity. King Risk Partners jumped to 7 deals in Q1, from one a year earlier, joining World Insurance Associates (10 deals in the quarter vs. one a year ago) in bucking the downward trend.

Future Outlook Points to Sustained Activity Despite Headwinds

Despite the overall slowdown, several factors indicate M&A activity will remain robust compared to pre-pandemic levels, according to Optis Partners.

The presence of 27 active private equity-backed brokers continues to drive transactions, even amid economic uncertainty. In the first quarter alone, 46 distinct buyers were identified in the market, including 25 private equity firms (one announcing its first deal) and 17 privately held companies (five announcing their first acquisition).

While Gallagher’s overall deal count has slowed, its pending acquisition of AssuredPartners and completed purchase of Woodruff-Sawyer—both top 100 firms—demonstrates a strategic shift toward larger, transformative deals rather than numerous smaller transactions, Optis Partners noted.

View the full report here. &

The R&I Editorial Team can be reached at [email protected].

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